Beautifully Crafted Trade Comms For Border Biscuits

Following our recent appointment by Border Biscuits to implement an integrated trade marketing campaign aimed at driving awareness and increasing listings, the team have already achieved phenomenal results: an impressive share of voice in The Grocer’s Focus On Cakes and Biscuits, Grocer 10 thought leadership partnership and a tactical Grocer front cover.  In addition, last week we held a virtual media tour with 14 journalists in attendance and great feedback from the client.