Toasting Our Award Nomination for Aldi’s Champagne Bar
Thrilled to announce that our Aldi UK ‘Veuve Champagne Bar’ has been nominated for Event / Launch of the Year in the PRCA Dare Awards.
The bar may have been small (capacity: 30), but the demand wasn’t! Seventy-two glasses of bubbly were served every hour for the 5 days it was open and queues of an hour+ became the norm.
Attendees were amazed by the experience and converted to Aldi for their Christmas Champagne. Rosie Hewiston from Time Out said: “I’ve been to lots of drinks’ brand activations but this one tops them all – it’s quality”
Raising a glass to the Aldi Team and now looking forward to the Awards ceremony on 30th June.