Wifey for Lifey, 15 years of Foxy friendship!
As well as being the go-to website for online bingo, the Foxy chatrooms have become a social place where fellow players meet and bond over a game of bingo. To mark Foxy’s 15th anniversary, we wanted to establish the weird and wonderful elements that make a true friendship.
We carried out research with a relationship expert, exploring the quirks and idiosyncrasies that only best friends know, written up to reflect the fun personality of the brand.
We secured national coverage in The Sun and Scottish Sun, with a page lead in the Express and feature piece on femalefirst.co.uk.