Clarion Supports Launch Of Lyle's Golden Syrup Limited-Edition Coronation Tin
To commemorate the Coronation of His Majesty King Charles III, Lyle’s Golden Syrup has launched a limited-edition tin – replacing the iconic lion with a baking-inspired crown. Decorated with growing vines, flowers and apples, the design also features bees - a nod to the original Lyle’s Golden Syrup tin which holds a Guinness World Record for the longest unchanged branding.
The Clarion team got media talking about the launch by securing a flurry of coverage across national, consumer, trade, and regional titles.
A custom media drop was also gifted to journalists and influencers alike which included a selection of Coronation baking essentials alongside the tin.