Kenco recently became the first major UK coffee brand to switch from plastic to paper refills. Our job? Ensure retailers took notice!
When targeting multiple channels, we understand a ‘one size fits all’ approach doesn’t deliver results.
Clever Work. Works.
400%
Exceeded impressions
800,000
Stakeholders reached
Industry Awards
Finalist
CLEVER WORKS.
We needed to talk relevant benefits and speak the language of each channel to make Kenco’s innovation resonate.
From convenience to wholesale, we delivered a bespoke comms programme including high-impact advertising, digital takeovers, earned story content and thought leadership – positioning Kenco as a sustainability leader.
Plus award entering for additional credibility which paid off – JDE made “Paper Pack of the Year” category finalist at The Grocer’s New Product and Packaging Awards.
