You’ll have seen our social posts – the energy, the creative sessions and the occasional celebratory drink… and yes, whilst it might sometimes look like it’s all play at Clarion, we promise there’s a reason why we attend so many leading industry events – in particular, awards.
We have an entire dedicated ‘awards arm’; an extension of our clever team whose mission is to make our clients shine even brighter, because in today’s competitive landscape, quality endorsement is key.
Each year, we deal with over 1,000 entries across our clients, and these hard-earned wins and accolades aren’t just for bragging rights; they’re strategically deployed by our brands on-pack, in advertising campaigns, and often form a crucial cornerstone of our broader PR strategies.
These endorsed awards can also be instrumental in generating newsworthy material, driving hundreds of pieces of PR coverage for some clients every single year. What’s more, awards can play a crucial role in AI discoverability, giving brands authoritative signals that help them surface more across search, platforms and AI-driven results.
Our secret? Well one of the key factors behind such a slick operation is our deep-seated and longstanding relationships with an impressive array of awarding bodies. From the grocery and drinks trade awards to consumer champions like Good Housekeeping Institute and Which?, and extending to ‘people’ awards, retail, CSR, marketing, and even regional business accolades – we’ve got the contacts. This detailed understanding of what awarding bodies are truly looking for, combined with our team’s expertise in crafting winning narratives, means we have a high hit rate.
But our service doesn’t stop there. Our strong industry standing also allows us to unlock exclusive opportunities for our clients, whether it’s arranging bespoke feedback meetings with key judges or even facilitating a client’s participation as a judge themselves, offering invaluable insights and networking prospects.
If you’re looking to enter into the realm of awards, drop us a line to discuss how we can help you win: [email protected]
