A Tea-rrific Team-Up: PG Tips & Evan Evans Tours Conquer London with Bus Tour Success
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We love a good story, especially when it involves two of our iconic British brands! Earlier this year, our team was instrumental in bringing together PG Tips and Evan Evans Tours for a perfectly paired partnership: the “Afternoon Tea Sightseeing Bus Experience.”
From the moment it launched, we ensured this charming blend of London sightseeing and quintessential British tradition captured media attention, securing features in prominent outlets like MyLondon and National World. The public’s response was immediate and enthusiastic.
The results speak for themselves: Evan Evans Tours reported a massive +50% increase in Google Searches for ‘Afternoon Tea in London’ since the tour’s June launch! To further amplify this reach, we curated an authentic experience for key trade media, allowing them to personally witness the magic of “See London One Tea at a Time.”
This successful collaboration is a testament to the power of strategic partnerships and our ability to generate significant buzz and strong results.
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